Pipedrive and HubSpot integration
Pipedrive and HubSpot, one set of customers
CRM Connector keeps Pipedrive and HubSpot contacts the same both ways, and carries deals one way in the direction you pick, won and lost included. It fits teams that run marketing in HubSpot and sales in Pipedrive, or move from one to the other.
- Official sign in for both
Contacts both ways, deals the way you pick
At a glance
Contacts stay the same on both sides, and deals travel in the direction you pick.
What syncs
- ContactsBoth ways
- DealsOne way, you pick
Good to know
- Run one Pipedrive sync
- HubSpot's own Pipedrive app also syncs these records.
- Keep it switched off for them, or every change is made twice; the setup warns about it.
How it runs
Both ways or one way, your choice
Per record type you choose both ways or one way. With both ways on, you pick whether Pipedrive or HubSpot leads when the same record changed in both since the last sync.
Options for Pipedrive and HubSpot
- Everyone, customers only or leads only
- Only the HubSpot lifecycle stages you tick
- Only persons with a Pipedrive label you pick
- Only deals above an amount you pick
Record by record
What syncs between Pipedrive and HubSpot
Which Pipedrive field matches which HubSpot field, and what each change does.
- First nameBoth waysFirst name
- Last nameBoth waysLast name
- OrganizationWhen createdCompany name
- Primary emailBoth waysEmail
- Primary phoneBoth waysPhone number or mobile phone number
- Postal address, or the organization'sWhen createdStreet address
- Won dealsEach works it outLifecycle stage
- LabelsOnly in PipedriveNot in HubSpot
- Not in PipedriveOnly in HubSpotOriginal source
It happens in Pipedrive, then in HubSpot
A new contact
Looked for in HubSpot on the exact email, since HubSpot keeps one contact per email; a contact without an email is looked up by its phone, and only matches a HubSpot contact that has no other email. Updated when found, otherwise created.
Name, email or phone changes
The same change is made to the HubSpot contact on the next sync.
The organization or address changes later
Not carried: the company name and address reach HubSpot when the contact is created.
FAQ
Questions about Pipedrive and HubSpot?
Every answer below is true for the app as it runs today. If something is not covered, ask us and we will answer in plain words.
Contacts, yes. Deals travel one way, in the direction you pick.
Only open, won or lost. A new deal lands in the first pipeline of the receiving system, and a closed Pipedrive deal is never reopened.
CRM Connector:
- Keeps contacts in step both ways
- Carries deals one way, in the direction you pick
- Never reopens a closed deal
Run only one of the two for the same records, or every change is made twice. The setup warns about it.
Ask your AI assistant
Ask ChatGPT or Claude about Pipedrive and HubSpot
CRM Connector works inside ChatGPT and Claude. Ask in plain words and get the answer for your own setup, including a link that opens it ready to start.
Get started
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Sign in to Pipedrive and HubSpot, pick which one leads or sync one way, confirm what syncs, and watch the first sync run.